Do You Know How Many Fans Your Support

[devielthan20]

Much has been said about the era of the client, that is, the moment in which the market diversified and developed in such a way that the offer of products and services in the same niche is no longer restricted to a few providers, with rare exceptions. This means that the consumer, whether from the traditional or digital market, has reached an unprecedented level of empowerment, which guarantees him the sovereignty to demand standards of excellence in his experience with a certain brand. Now, why would I, as a consumer, choose a brand that provides me with a medium experience, when there are several others on the market willing to provide me with superior experiences? This consumption profile is reflected in all the points of contact between the consumer and the brand: from promotional campaigns to post-sale. And at each of those touchpoints,

your audience wants to extract the maximum experience. In other words, the fact of having the most effective campaign, establishing itself as the best product or achieving the most favorable cost-benefit for the consumer is no longer enough to be loyal to our business. It is in this context that a new conception of support arises: a mechanism for transforming the customer into an unconditional fan Pirkt e-pasta datu bāzi un izveidojiet e-pasta sarakstu ātri of your business. That's what we'll talk about in today's text! Let's go! After all, what is support? The conception of support goes beyond the traditional concept of attention and begins to lay the foundations for the relationship of a brand with its audience. It is not just about answering questions and solving routine problems, but about building a relationship of trust and enchantment, which turns this new type of consumer into a defender and multiplier of your image in the market.

We imagine that you have already heard about the importance of word of mouth marketing and the disastrous effect that a negative recommendation can have on conversions, right? The logic here is similar! Imagine the impact that the fervent defenders of your product suffer at the time of the purchase decision of customers who expect absolute excellence in what they are looking for. Also add the fact that these queries are now available on the Internet on highly popular platforms, such as econsumer (an agency that brings together consumer protection agencies in 36 countries). Ready! It is already possible to realize how valuable it is to have promoters of your business, who have the legitimacy to give their opinion and influence the purchase decision of potential customers, right? Then, the support becomes of key importance in the positioning of the brand in the market. As well as having an efficient copy, generating value for the client or being successful in creating your buyer persona